Kong Land DAO

Role

Multimedia Designer 

Timeline

August 2021 - Current

Skills

Visual Design

Motion Design

Graphic Design

Tools

Illustrator

Photoshop

After Effects

About

The Kong Land DAO is a Decentralized Autonomous Organization that is working towards bridging the gap between digital and physical worlds. Through SiLo & HaLo chips; physical items are able to be connected to a digital counterpart via NFC & blockchain technology. Being connected to the Ethereum blockchain, for example, allows for a variety of uses from proof of ownership to new ways of marketing a product.

Objective

Create POAPs (Proof of Attendance Protocols) for bi-weekly community calls.

Provide infographics to better convey the mission of Kong Land, SiLo chips, and the DAO initiative as a whole.

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Decentralized Autonomous Organization?

DAOs, or Decentralized Autonomous Organizations, are organizations represented by rules encoded as a computer program that are transparent, controlled by the organization members, and not influenced by a central government.

This means all decisions and changes are controlled by the members of the organization itself, usually through 1-1 voting by each individual on proposals (check out Snapshot). DAOs are extremely early in their formation and working as a part of one was an interesting experience, especially from a frontline standpoint.

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ETHDenver Scavenger Hunt

ETHDenver is an event held in the middle of Colorado to not only recognize the various brands being built on the Ethereum blockchain but also to allow for the opportunity for the builders themselves to continue building. Hackathons, rounds of funding, and more all work to make the event unlike others and encourage growth in the Ethereum community.

Since we didn't have an official booth at the event we had to improvise on how we'd market the DAO along with the chips themselves. Ultimately, the idea of an official scavenger hunt came to mind and that's what we ended up doing. HaLo-chipped gear from a vinyl record to a LootLarp foam sword, when scanned, lead the search-enthusiast to a link where they could redeem a unique POAP. POAP, or the Proof of Attendance Protocol, is a web 3 DAO that utilizes NFTs (non-fungible tokens) to record events you've been to along with other personal achievements. You can learn more about POAP on their official site or contact me for questions. 

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Full projects always on Desktop.